02-Mar-19, Retail In Asia
Alibaba’s Tmall said it expects international and domestic cosmetics brands to open 1,000 shops this year to meet burgeoning demand from Chinese consumers.
%20Retail%20In%20Asia.jpg "Chinas Tmall targets to open 1000 new beauty stores in 2019 (c) Retail In Asia")
Image: Retail In Asia
Tmall announced that seven international cosmetics companies, Tom Ford, Glamglow, P&G’s new beauty line Oriental Therapy, Cosme and d-program from Japan, Primera from Korea and Barnängen from Sweden, have signed agreements to open flagship stores on Tmall this year.
Another five, including Maybelline, Kiehl’s, Innisfree from Korea and domestic brand WINONA, have signed New Retail partnerships with Tmall, giving them a complete view of their customer base by integrating insights from offline promotions and storefront information with online information.