Client: Multinational online information services leader
Commercial due diligence | Technology, media & telecom | Southeast Asia
Client benefit
Planning to broaden its range of services, our client had in its sights a Singapore-based online business directory sporting state-of-the-art location-based services. We provided the objective third-party assessment needed to confirm the target company's brand strength and financial potential, allowing our client to make the acquisition with minimal risk.
What we did
For a business services provider planning to acquire an online business directory in Southeast Asia:
- Interviewed advertisers and B2B users in Singapore, Malaysia and Thailand
- Surveyed consumers about the company's services and competitors
- Provided an objective assessment of competitiveness, revenue streams, projected earnings and brand reputation
- Confirmed the target as a promising prospect and advised our client to proceed
Find out more
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