Client: Leading clinical software provider
Industry newsletters | Healthcare, medtech & pharma | Asia-Pacific
Client benefit
By screening, selecting and summarising the most relevant news from across 16 Asia-Pacific countries, and delivering it in a concise fortnightly email newsletter, we kept our client's top management, sales and marketing teams fully informed on their markets and saved them hundreds of hours of executives' time every month.
What we did
For a technology company selling software and information solutions into the hospital sector in Asia-Pacific:
- Selected and summarised important industry news
- Distributed a regular email newsletter to over 70 management, sales and marketing contacts
- Maintained an online news archive with tagged content for easy access
- Responded to ad hoc requests from subscribers
Find out more
Visit the Healthcare, Medtech & Pharma practice:
Email the Healthcare, Medtech & Pharma practice