Indian equipment maker Midmark expects experience centres to fuel growth
20-Apr-17, The Hindu Business Line
Midmark (India), a leading manufacturer of healthcare equipment, expects not only incremental revenues but also first mover advantage in the Indian market.
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Image: Midmark
The company has opened its first experience centre for the southern region in Chennai. The outlet will showcase its barrier-free OPD room, advanced motorised, patient positioning systems and digital diagnostic solutions. It has already opened two such centres and is planning to open 14 experience centres across the country.
“We will exploit the first mover advantage through this concept to strengthen our position in India,” Sumeet Aggarwal, Managing Director, said.