Medtronic aims to be on the speed dial of the president of Brazil

 01-Feb-15, StarTribune

With the acquisition of Covidien a done deal, Medtronic executives now must show that the union offers more than just tax benefits.

Image: StarTribune/Bloomberg, Ariana Lindquist

Someday soon, Brazil may decide to hire a private company to improve how heart-care patients are diagnosed and treated in its state-sponsored hospitals. Medtronic wants to be that company.

“As big as Medtronic is, as big as Covidien is, we feel you need to be bigger if you really want to be on the speed dial of the president of Brazil or the health minister of China,” Geoff Martha, Medtronic PLC’s top executive for the integration of Covidien, said in a recent interview.

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