Long characterised by its reputation for high risk investment, China's 'new normal' economic model of strong and steady annual GDP growth now offers some reassurance to multinationals and aspiring international organisations looking to benefit from Asia's biggest and arguably most exciting market.
Economic growth is expected to exceed that of the Western world for decades, as domestic consumption, home-grown innovation and international investment become increasingly important drivers. But detailed knowledge of China's business environment and customer preferences continues to separate successful ventures from those dogged by local competition and regulations.
We have consultants on the ground in Beijing, Guangzhou, Hong Kong and Shanghai. They provide the local research, customer and industry interviewing, business partner meetings, on-site observation and culturally-informed analysis that forms the foundation of the accurate data, reliable insights and strategic advisory valued by our clients.